Content Creation
What is Content Creation and what does Social Style House do for my company?
Ever been to someone’s Instagram or website and been totally captivated by their beautiful pages? That’s exactly what we will do for you. We are able to find your brands image through curating beautiful content as well as creating original content with a professional photographer for anything from your fashion blog, portfolio or e-commerce site and everything in between.
What kind of businesses benefit from using Social Style House?
As you probably know, the social scene is taking over the world! If you’re not on social media, you are losing business. We can literally help any type of creative grow their business through the use of social platforms. Bloggers, artists, models, musicians, designers, stylists, e-commerce sites, fashion & lifestyle brands, photographers and TV personalities are just a few of the types of brands we can help grow.
What do you mean by creating original content?
Are you a model who needs images for your look? A fashion blogger who needs a great outfit post? A brand or designer who needs product shots for your website or line sheet? The list is endless. We work with a talented, professional photographer with the most high end equipment in the game. We scout and produce shoots on location all over Los Angeles and NYC and work with many studios including: Milk, Smashbox, Quixote and several studio loft locations DTLA.
Who will edit my original content?
Our professional photographer is talented and proficient in photo editing. Photo retouching, photo manipulation, color correcting, photo prep for blogs and Instagram and a speedy delivery is available for your content.
Web Design
What kind of web design do you do?
We specialize in building and designing beautiful websites for small e-commerce businesses, all types of bloggers, artists, stylists, photographers, real estate agents and everything in between. A typical project includes a carefully designed and built website with 5 pages. Additional pages can be added for $50 per page. A full-featured online store can be built into your site for an extra add-on for a number of products.
Does the package include the price of hosting and related partner services like domain name setup?
Our pricing does not include the cost of hosting and related partner services, which need to be paid for separately (because they're on-going payments). We'll work with you to get the best plan for you, help walk you through pricing, setup, and more importantly, how to use it.
When can you start my project?
Your new website construction will start about 1 week after you sign up (based on current client workloads). Every new project starts on a Monday and has a 4 week construction period.
How does this process work?
Your website is the face of your business, so it needs to be perfect. We're going to be in constant communication from the beginning.
Once you fill out this form and you have your preliminary consultation, we will go to the drawing board to whip up some ideas (and a little bit of magic). We'll come back with two (2) design directions and we work together to find a design that you're totally stoked about (because we know you will be).
Do I need to send you images and other content?
Depending on your package you either send us copy, pictures, logos, and any other creative assets you have...Or we work with you to design a brand that fits your business and create your own unique copy, images, logos etc.
Will you help me with SEO?
Yes, we will help implement best practices (meta descriptions, title tags, image tags, body keywords). We will also advise you on strategies to improve your website's organic search ranking.
Will my site look good on all devices?
Yes, every website we create is responsively designed which means the layout automatically adapts to fit any screen size (including smart phones and tablets).
How do we communicate?
Our normal working hours are Mon-Fri, 8am to 7pm PST. We communicate mostly through email, but if you want to have a phone or Skype call we’ll be happy to schedule one.
How will you help with MailChimp?
We'll set up an account for you so you can start collecting and growing your email subscriber list. We'll be on call to send out your MailChimp email newsletters every month. We'll create professional email templates, manage your lists, and send the emails for you. You just need to supply the raw content you want sent.
How do you help with eCommerce?
We can add new products to your site for you or update your existing products based on your requests. We can also troubleshoot any technical issues you're having with your store.
How do you help with blog posts?
After you supply us with the raw content, we can design, format, and upload the blog posts to your site for you.
What happens if I want to cancel?
We'd hate to see you go! You will continue to be charged until your commitment length is reached. If you have already reached your commitment length and want to cancel, just send an email to hello@socialstylehouse.com letting us know. Otherwise we'll assume you want to stay subscribed.
Ongoing Maintenance
We know how confusing the ongoing maintenance of a website can be. We offer monthly support plans for your business. We can handle everything from sending newsletters, formatting blog posts, technical troubleshooting, and on-call support.
Digital Advertising
What type of social media platforms do you prefer to advertise on?
Our clients see the best results from Facebook and Instagram advertising. The capabilities are robust and the targeting is exact.
What type of results can I expect?
This is all based on your goals and KPI's (key performance indicators). The KPI's we look at are website traffic and conversions. We will evaluate how much traffic your website is receiving, and how many people actually converted into the desired result.
How much traffic can I expect?
The amount of traffic each month will vary. It depends on 1) how effective we make your campaign and 2) your advertising budget. The more fuel we have in the tank, the more results we can generate for you.
How many conversions can I expect?
The amount of conversions will also vary. We will be able to track the amount of conversions from our ads. This will allow us to use performance data of our ad campaigns to make gradual improvements. In consideration of this, we believe your conversion rate will increase over time.
However, it is important to note that there are external factors that impact conversions that we do not control. This includes the price, product quality, website destination, and market you are competing in.
Who will I be working with?
You will be assigned a dedicated social media manager. This person is trained in social media marketing and is likely to have experience working with clients similar to your industry. This person will be your main point of contact. In addition, each social media manager reports to a Director, who reviews all deliverables before it is sent to you. This is to ensure that you receive quality work and to resolve tough situations.
How will you learn my business?
Before anything, we do an audit of your business. Then, we will schedule a kickoff call with you to discuss your business and goals and any additional questions may have about your business. After the kickoff call, we will do more research and develop a strategy that is specific to your business.
How will you create ads that fit my business?
In the Kickoff call we learn more about your ad preferences. In the strategy we develop for you, it will specify the advertising approach that we will use for your business. If you approve this approach, we will start developing the ads in an ad calendar. You will have an opportunity to review all advertisements in advance before it is published.
Do I have to provide you with content for the advertisement?
No, you do not have to provide us with content. However, if you have content, we are happy to use it.
Your paid search manager can develop unique advertisements that fits your brand. We have access to stock photography, simple design software, as well as relevant news sources. We can even create content for you. We can use this to develop advertisements to engage your audience.
Will you monitor the ad campaign to make sure we do not waste any money?
Yes, your social media manager will be monitoring your advertising campaigns daily. If ads are not performing well, we will pause them and tweak your campaign.
In addition, your social media manager will be optimizing your campaign as time progress. In most situations, we are running A/B split tests in your ad campaign. This is the process of testing multiple variations of your ads, and the audiences for the ads. By testing different combinations of ads, we are more likely to identify areas of efficiency.
Billing
How long is each package? Can I cancel at any time?
Each package lasts for 30 days. You can cancel at any time but we do require a 30 day notice.
Can I upgrade or downgrade at any time?
SSH does allow you to upgrade or downgrade your package but only at the beginning of each billing cycle.
How long does setup take and what does it involve?
Setup can take up to 5 business days from when we receive all of the required information from you. Our setup process involves taking a look at your business, researching content, and creating a pool of resources that we can use to create posts that suit your need and target audience.
Are there any setup fees?
Yes. The setup fee depends on the packages, but we will inform you of the setup fee in advance.
How does billing work?
Once we have negotiated your customized package and chosen a start date, we bill you for your setup fee and for your first 30 days.
What can I pay with?
We prefer to use cash, check, or paypal.